Privacy Policy

1. Who We Are

Apex Hypercars is a trading name of ARK 29 LIMITED, a company registered in England and Wales. Our registered office address is Sterling House, 71 Francis Road, Edgbaston, Birmingham, United Kingdom, B16 8SP.

For any questions about this privacy policy or how we handle your data, contact us at info@apexhypercars.co.uk.

2. What Data We Collect

When you use our website or make a booking, we may collect the following information:

• Your name
• Email address
• Phone number
• Event details (date, time, location, type of event)
• Any additional information you provide in your message

We do not collect payment card details directly. All payments are processed through secure third-party payment providers.

3. How We Use Your Data

We use your personal data to:

• Respond to your enquiries and booking requests
• Confirm and manage your bookings
• Send you relevant communications about your booking
• Improve our services

We will never sell your personal data to third parties. We will never send you unsolicited marketing emails unless you have opted in.

4. How We Store Your Data

Your data is stored securely and only retained for as long as necessary to fulfil the purposes outlined in this policy. Booking data is retained for up to 12 months after your event date for record-keeping purposes.

Form submissions are processed via Web3Forms, a third-party form handling service. Their privacy policy can be found on their website.

5. Cookies

Our website uses essential cookies to ensure the site functions correctly. We do not use tracking cookies or third-party advertising cookies.

If we embed third-party content (such as Google Maps), those providers may set their own cookies. Please refer to their respective privacy policies for more information.

6. Your Rights

Under UK data protection law (UK GDPR), you have the right to:

• Request access to the personal data we hold about you
• Request correction of any inaccurate data
• Request deletion of your data
• Object to processing of your data
• Request transfer of your data

To exercise any of these rights, email us at info@apexhypercars.co.uk.

7. Third-Party Links

Our website may contain links to external websites. We are not responsible for the privacy practices or content of those sites. We encourage you to read the privacy policies of any external sites you visit.

8. Changes to This Policy

We may update this privacy policy from time to time. Any changes will be posted on this page with an updated date. We encourage you to review this page periodically.

9. Contact Us

If you have any questions about this privacy policy or your personal data, please contact us:

Email: info@apexhypercars.co.uk

ARK 29 LIMITED, Sterling House, 71 Francis Road, Edgbaston, Birmingham, B16 8SP